Jiffin Jiji 19uhcmd037 Synopsis PDF Performance Appraisal Survey Methodology
They’ve created a blueprint for success that can be applied to other African markets. With home PC ownership being low, the Nigerian marketplace has become largely mobile phone-based. Jiji’s mobile app has fueled its growth and allowed them to connect and engage with their customers in a cost-effective way. The most challenging part of this project was the lack of access to the Foundation’s founders and key stakeholders. We did the best we could with secondary research on the industry and comparing their past press releases to their current offerings to see what has changed.